JOHNNIE WALKER
We collaborated with Something™️ to develop and produce the launch films for Johnnie Walker Next Steps, an initiative focusing on a more sustainable approach in the spirits industry.
Drawing inspiration from nature, we created 3 short films to highlight the brand’s future steps of reducing their carbon footprint, water usage as well as showcasing a more responsible, paper-based packaging aligning with the commitment to protect and restore our natural environment.
01_reducing carbon footprint
02_new, paper-based packaging
03_reducing water usage
Creative Direction: Posthuman | Director's Cut
Design and production: Posthuman
Agency: Something™
Sound design: Golden Hum
© Posthuman 2021
